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Manoj Mishra gets his TV spot.

“In a world that is really upside down, the true is a moment of the false,” wrote Guy Debord in “The Society of the Spectacle”, his ground-breaking situationist text on mass-media and reality. Forty years after the text was published, on 15 August 2006, Manoj Mishra, a transport contractor in Gaya, Bihar, died in an attempt to generate the ultimate visual image of protest against the non-payment of his dues. Goaded on by a battery of television news cameras, Mishra doused himself with diesel and set himself on fire as the cameras recorded his death. Reports in national newspapers suggest that camera-persons went to the extent of handing him a diesel-soaked rag, and assuring him of rescue once their footage was complete. In the event, private security guards came to his rescue and rushed him to the Patna Medical College Hospital, but by then it was too late. He succumbed to his burns en-route. Continue reading Manoj Mishra gets his TV spot.