Tag Archives: representation

Yeh To Bada Toing Hai!

It seems the I & B ministry doesn’t like chocolate. Specifically it doesn’t like women nibbling the posterior of a chocolate covered man. The new ‘Dark Temptations’ Axe deodorant ad has been recently banned by the ministry for being  indecent, vulgar and suggestive and thus violating Rule 7 (8) of the Advertising Code prescribed under the Cable Television Act, which says, ” Indecent, vulgar, suggestive, repulsive or offensive themes or  treatment shall be avoided in all advertisements.”

Personally I can take chocolate or leave it….

“Indecent”, “vulgar”, “repulsive” and “offensive” I understand as ideas, at least notionally. It’s the “suggestive” I don’t get.

Continue reading Yeh To Bada Toing Hai!